Googles Change Will Rank Mobile-Friendly Sites Higher

Googles Change Will Rank Mobile-Friendly Sites Higher Credit Bloomua/Shutterstock.com Is your companys mobile site quick to load? If not, dont be surprised if its ranking plummets on Google search results. In July, Googles algorithm will change so that slow-loading mobile sites will suffer the consequences. While this has been a call for action for quite some time, Google will now use loading speed as a metric for mobile search result ranking.geschftslebenes with slow mobile sites may see a decrease in mobile organic rankings on Google, said Tony Palazzo, vice president of operations and marketing of Logical Position. Speed has always been a factor of ranking, but previously it was based on your desktop version of your site now its going to be looking at your mobile site load speed.Mobile accounts for more than 52.2 percent of all web traffic worldwide, increasing from last years 50.3 percent. With its algorithm change, Google is hoping to accommodate th is rising trend. Heres everything you need to know to prepare for Googles SEO changes ahead. Read related story Google for Business A Small Business GuideEditors notenzeichen Looking for an online marketing service? We can help you choose the one thats right for you. Use the questionnaire below to have our sister site, BuyerZone, provide you with information from a variety of vendors for freeWhat it means for businessesThe algorithm change wont affect every business or mobile site. However, its still important to take necessary precautions especially if yourbrandis new to the mobile game.While Google says slower sites that still have great content may still rank highly, its a clear push for companies and developers to emphasize performance and the bentzer experience on mobile platforms, said Sean Brady, president of Americas at Emarsys. Companies must select the right technology and employ the right strategies to deliver both relevant personalized content and mobile performance.If your small business falls short of Googles standards, you could potentially lose valued customers and page views, lowering your ranking against competition.What companies can doThe most obvious solution is to make your mobile website more user-friendly. To do so, Google suggests the following stepsVisit Googlesguide to mobile-friendly sites. This page offers several ways to make your site more mobile-friendly, such as using software or a third-party developer.Take GooglesMobile-Friendly Testto see how optimized your website is for mobile viewing. You can test a single page on your site or several webpages and see exactly how Googlebot views the pages when determining search results.Use Webmaster Tools to generate aMobile Usability Report, which helps identify any issues with your website when viewed on a mobile device.Palazzo added a few tips to get the best results from mobile, advising small businesses to leverage browser caching, minify JavaScript and CSS, compress images to decr ease file size, utilize Googles AMP pages, and make sure all extensions are in place.Also, Brady stated that the ROI for email marketing is nearly double that of mobile, social media and other digital marketing platforms. If youre concerned that your mobile friendliness wont be up to par come July, develop other marketing channels to boost your ROI.Googles focus on mobile directly impacts brandsomnichannel marketing strategies, especially as millennials on average use 4.5 devices when interacting with a brand, forcing developers to continue focusing on the mobile experience, said Brady. In the competitive e-commerce industry, marketers must continue providing consistent and personalized content across channels and ensure their content on these channels are built to groe nachfrage as fast and efficiently as possible.Additional reporting by Sara Angeles. Sammi Caramela Sammi Caramela has always loved words. When she isnt working as a Business.com and Business News Daily staff writer, shes writing (and furiously editing) her first novel, reading a YA book with a third cup of coffee, or attending local pop-punk concerts. Sammi loves hearing from readers - so dont hesitate to reach out Check out her short stories in Night Light Haunted Tales of Terror, which is sold on Amazon. Start Your Business Business Ideas Business Plans Startup Basics Startup Funding Franchising Success Stories Entrepreneurs Grow Your Business Sales Marketing Finances Your kollektiv Technology Social Media Security Build Your Career Get the Job Get Ahead Office Life Work-Life Balance Home Office Lead Your Team Leadership Women in Business Managing Strategy Personal Growth Find A Solution HR Solutions Financial Solutions Marketing Solutions Security Solutions Retail Solutions SMB Solutions About Us Contact Us Partner with Us Copyright Policy Terms of Use Privacy Policy Do Not Sell My Personal Information Advertising Disclosure Sitemap 200 Fifth Avenue, Se cond FloorWaltham, MA 02451infobusinessnewsdaily.com Copyright document.write(new Date().getFullYear()) All Rights Reserved. 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5 Networking Tips to Connect With Your Current Colleagues

5 Networking Tips to Connect With Yur Current Colleagues 5 Ways to Network With Your Current ColleaguesNetworking Some people truly enjoy it, while others dread the prospect of small talk with strangers.Like it or elend, networking is essential in todays professional world if you want to continue to grow your career.Its not what you know, its who you know.I bet youve heard that a mio times, and its true, but maybe not in the way you might think. The who you know doesnt necessarily mean knowing a bigwig with all the right connections. It might just mean knowing someone who happens to be aware of an open opportunity or a great part for you to meet. Yet, where do you find these great connections?Before you strain your nerves building networks with hundreds of strangers, think about your workplace. How many of the people in your company do you really know? More importantly, how many of them know who you are, and what kind of skills you bring to the table?Here are a few networking tips to use where you work for great new connections.1. Be friendlyThat seems obvious, right? Isnt that the point of networking? In reality, its very easy to get caught up in work and walk around on your daily missions without paying much attention your surroundings, including other people. Whether its in a hallway, an elevator, or you happen to notice someone youve never talked to at work, just say Hi and introduce yourself.Networking Tip Dont forget to smile. Many of us dont realize how stern, or even grumpy, we look while going about our daily business. Take a moment to consciously smile before saying hi to someone. It makes a big difference, especially when youre building networks.2. Take advantage of lunchAre you the person who eats lunch at their desk, goes home every day to eat, or maybe heads somewhere quiet with a book? Theres nothing wrong with that Its your time and you are entitled to it. Yet, if youd like to build your business network where you work, its a good idea to occasi onally put yourself out there during that midday meal.Simply take your lunch and head to the common break room. If there are already people there, avoid the temptation to grab a seat in the corner. Ask someone if you can sit with them and strike up a conversation. Even if you already know these people, it is a good opportunity to talk in a less formal capacity.Is there an ongoing lunch group that goes out? Recommend a good place to them and see if you get invited into the group. You may not want to go out with the group every time, but it is a good way to talk to co-workers when they are a little mora relaxed.Networking Tip Read the signs. If you head to the lunch room and someone is sitting at a table with their nose in a book, thats probably their private time. If you sit next to someone and start to chat, read their response. Youll know quickly if they welcome the conversation or not.3. Welcome newcomersThis might be the easiest networking tip of all. New co-workers are typically excited to meet others and get some guidance. Right off the bat, you have the expertise that can help them simply by being there longer. It may be nothing more than telling them which floor has the best coffee, or what quirks the copy machine has, but its expertise nonetheless. You could even go the extra mile and offer to take them out to lunch someday soon.While your new co-worker may be new to your office, remember that they also have valuable experiences. Thats why they got hired, right? Be sure to ask them about their background. You may discover common interests, or that your new colleague has expertise in an area you really want to learn more about.Networking Tip Try to think of a couple of simple, but helpful, tips to give the new person when you meet. Keep it harmless and useful, like handy parking tips for the office lot. Let them know that youre open to questions should they have any. Dont speak negatively about any other co-workers. Let the new person draw their own con clusions there.Related How to Make Friends at Work and Avoid Drama4. Pay attention to office invitesEvery office has email blasts that invite you to the third floor for a going away party, invitations to be on a volunteer committee, or something along those lines. Its very easy to roll your eyes and think, Ugh. No thank you, but if you really want to meet people in your office and connect with them, tell yourself that youll accept the next email invite that comes through.Why? It may be an opportunity to attend something in a completely different department where you dont know a lot of people. If its volunteering, it may be a chance to show off skills that you dont use in your daily job, like organizing a catered vorstellung.What about the after-work happy hour? You may not want to deal with co-workers after work, but this can be a great opportunity to really get to know people. Outside the office, theyre more likely to talk about what they really like and dont like, about their care ers. The key is to stop looking at office invites as unwanted obligations and look at them, instead, as opportunities.Networking Tip Want to dial it up a notch? Think about the volunteering and charity events that your office participates in on a regular basis. Suggest one that you are familiar with and offer to head up the effort. Youll have to recruit some new people (making new connections) while coming across as a helpful person and a leader.5. Take advantage of LinkedInYoure on LinkedIn, right? Of course you are. So are most of your colleagues. LinkedIn is a great way to learn more about your co-workers without crossing that line into personal life (i.e. dont stalk their facebook inc page). Youll get to see where else theyve worked, projects theyve accomplished, and skills that they have mastered. Theres a good chance that youll learn something interesting about each and every one of your colleagues when you dive into their LinkedIn page. Its a no-brainer, and yes, connect with them to start building networks.Networking Tip When you look at their page, scroll down and look at the right-hand side where it says In Common with Jane Doe. This tips you off to the people and skills that the two of you share. Sometimes the connections will surprise you.Networking is a lot more than just shaking hands, making introductions, and handing out business cards to strangers. Its making real connections to people, a lot of people. So doesnt it make sense to have strong connections to the people within your own organization? Whether youre looking to get ahead within your company or keeping your eyes open for opportunities outside your current employer, you have the most valuable resources surrounding you on a daily basis. Take a few moments to help yourself by saying hi and networking with your current co-workers.Click on the following link for more networking tips.Does your resume need a brush up before your next networking event? Request a free resume critique todayReco mmended ReadingNetwork Like an Expert Networking Tips From the Industrys Finest6 Unconventional Networking Icebreakers for Your Next EventSmall Networking Event Tips 5 Faux Pas to AvoidRelated Articles